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Can a professional writer make a difference? You decide. The paragraph on the left was written by a client for a brochure introducing their wire specialty company. "I can write it myself," they said. Luckily, they decided to give me a shot. My work is on the right.
Copy written by client

Ruxo Corporation has been bringing innovative technical solutions to North American Industry since 1928 concentrating primarily on the process and commercial construction markets.

Ruxo now expands its horizons in partnership with Takiyakoa Limited to bring you wrapped wire value you have never seen before.

Whether you use our super wrapped wire for commercial or our solid wrapped wire products for building residential houses, you will save time, money, and improve the quality of your operations.

With worldwide sales of over $3 Billion, Takiyakoa Limited is an undisputed leader in a number of technologies including ultra-high and high voltage wires, regulator hot wires, fiber optics, electrical outlets, flexible circuit boards, RFID and color Light LED.

Takiyakoa Limited is recognized as valued supplier partners in the Telecommunications, Power Transmission, and Major Industrial markets.

Our R&D headquarter facilities fully occupy a six-story building in downtown Taipei. In addition, we conduct basic research in satellite facilities in Japan, China, Singapore, and naturally, the U.S. Last year we spent over $1.2 Billion in R&D.

Copy written by Randall Shirley

Since 1928, Ruxo Corporation has led the way in bringing innovative electrical wire solutions to North American industry. We’re experts in helping electrical contractors like you obtain top-rated products at competitive prices. Most importantly, we make sure you have the right product for every critical project.

Ruxo partners with world-class manufacturers around the globe. In addition to standard wires, we are the exclusive distributor for legendary Takiyakoa wire—long recognized as the world leader in complex “wrapped” wire technologies. Together, we bring you wrapped wire value you’ve never seen before.

Ruxo understands your needs and applications. Our sterling reputation for customer service and same-day solutions makes Ruxo the choice of fine electricians throughout North America

Welcome to a whole new world of wire solutions and service. Welcome to Ruxo.



NOTE:
All of the client’s points were important. Most are included in the revised text. Others—such as Takiyakoa’s involvement—were covered elsewhere in the brochure. But now we are truly introducing Ruxo in a concise manner, rather than introducing their supplier.

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vancouver writer copywriter freelance writer creative website writer content bc newsletter writer web content advertising writer vancouver freelance writer vancouver freelance copywriter